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Build and Integrate

Web Application Development

Lead conversion, waitlist recovery, retention and reporting tools.

Quoted per projectYoga and Pilates studios only

The expensive problems in a studio are rarely booking. They are intro offer clients who never come back, empty spots at off peak times, cancellations that never get refilled and no clear view of which classes actually pay. We build the tool for whichever of those is costing you the most.

Operations manager reviews several studio schedules with a developer
Managing several studio locations

Booking is solved. The costly problems sit either side of it

Your platform takes bookings competently. What it does not tell you is which intro offer clients quietly stopped coming after their third class, which off peak slots run half empty every week, or which classes actually pay once you count the instructor. Those are the numbers that decide whether a studio grows, and most owners are reconstructing them by hand in a spreadsheet.

Outcomes

What you get

Intro offer conversion you can see

Who converted to a membership, who came twice and vanished, and which class they came to first. That last column is usually the surprise.

Waitlist and cancellation recovery

A late cancellation is a spot you have already paid an instructor for. Refilling it automatically is the closest thing to free revenue a studio has.

Retention and churn reporting

Where members drop out in their first eight weeks. Most churn happens in a narrow window and you cannot act on a window you cannot see.

Class level profitability

Fill rate against instructor cost, per class and per time slot. Some popular classes lose money and some quiet ones do not.

Deliverables

What is included

  • Diagnosis against your real platform data before any build
  • One tool for the problem costing the most, built first
  • Integration with your booking platform as the source of truth
  • Dashboards for the specific decisions you keep making blind
  • Multi location roll up where you run several sites
  • Handover with documentation, so the tool outlives the engagement
Front desk staff coordinate instructors and room capacity in a web app
Coordinating studio operations
Process

How it works

Studio owner and developer review booking and attendance reports
Reviewing custom studio reports
  1. Pull the numbers you already have

    Your platform holds more than its dashboards show. The first pass is usually an export and an honest look at it.

  2. Rank the problems by cost

    Intro offer churn, empty off peak spots, unfilled cancellations, unclear class economics. One of them is bigger than the others and it is worth knowing which before building anything.

  3. Build for that one problem

    A narrow tool that changes one number beats a dashboard that shows forty and changes none.

  4. Measure the number, then decide on the next one

    If the tool did not move it, that is the report. We would rather say so than add features to something that is not working.

Pricing

What it costs

Custom

Starting range, not a quote

Custom, quoted after the diagnosis. Which problem you are solving, how your platform exposes its data and location count are what move it. Tell us how many locations you run and what software you are on and we will give you a real number.

Honest fit

Is this right for your studio

Worth it if

  • Studios losing intro offer clients before the second month
  • Operators with persistent off peak capacity
  • Multi location owners with no single view across sites

When we would tell you not to

If you have not read what your booking platform already reports, start there. A fair number of these questions are answerable with an export and an afternoon, and we will point you at that before quoting a build.

Questions

Web Application Development questions

Start there, always. Platform reporting covers attendance and revenue reasonably well. Where it tends to stop is cohort retention, class level profitability once instructor cost is counted, and anything that spans several locations. If your platform answers your question, use it and keep the money.

It is quoted per project after the diagnosis, because the range is wide and a starting price invented for a page would be a bad number to plan against. The diagnosis itself is the part that tells you whether a build is even the right answer.

Usually intro offer conversion, because a client who came three times and stopped was the most expensive one to acquire. The diagnosis ranks them on your actual numbers rather than on that general rule.

No. Your platform stays the source of truth for classes, memberships and payments. What we build sits alongside it and answers the questions it does not.

Starting fromCustomGet a real number